3 Methods How Native Apps Influence User Experience
Do you know that user experience is crucial for a brand's online presence?
Poor UX frequently results in the loss of both existing and potential clients. It makes sense why brands devote more time and money to obtaining a top-notch user experience. However, there is one startling fact that many individuals overlook - that native applications offer great UX wholly when compared with cross-platform and hybrid applications.
Wondering How? Let's Explore
- High Level Performance
In 2013, LinkedIn switched from a hybrid app running HTML5 to a native.
In the year 2013, a well-known company - LinkedIn, shifted from a hybrid app used in HTML5 to a native language.
Senior director for mobile engineering of LinkedIn named, Kiran Prasad, revealed why:
"There's no doubt that we've switched from HTML5 to native. The main reason for this is that we are seeing more and more users using it for a longer time, and the application is running out of memory.
He also highlighted the effects of the native approach on the user experience. "The second reason we went native was to try to get some of the animations — like the spinners & the way they function — obtaining that fluidity. We felt like we needed native to really execute that well."
Secondly, the native approach has very few bugs as developers only have to focus on one programming language for the operating system.
This superior performance is due to -
To begin with, native code is executed by the operating system itself.
Second, the native approach has few bugs because developers only need to concentrate on one specific programming language for an operating system.
- Improved User Security
It's crucial to maintain security without compromising UX. Hybrid apps cannot follow the proper design guidelines for all platforms. Additionally, web applications give a lot of possibilities for security vulnerabilities by not regularly complying.
"I deem that the biggest mistake we made as an organization is over-relying on HTML5 in contrast to native. Simply put, we were never able to produce HTML5 apps of the quality we desired. It took us two years to burn. That hurts so much. - Facebook CEO Mark Zuckerberg.
- Native Applications Work Offline
Do you know that an application's ability to function offline is one of the most neglected components of the user experience?
Yes, that's true!
Native apps function offline by default. They work on the device itself instead of using a website that must be accessed via a web server. Additionally, native apps only use the internet to receive as well as send data.
To exemplify, let's talk about the Spotify app; when you go offline, the application does not stop functioning. You can instead use it to listen to music as well as podcasts that you have downloaded to your device.
Simultaneously, Google Drive allows you to access and modify your documents when you are offline and then update the modifications when you go online again.
Imagine how frustrating it is to be unable to access a crucial document due to a disrupted internet connection. Because of this, offline capabilities are essential for UX. And this is made feasible by native apps. For instance, Google Maps enables offline data storage, so you can use it when you're not connected to the internet.
The native app development method enables developers to create apps with simple support and gives them more control over the user experience.
Undoubtedly, native apps have better UX, but it is not the only benefit.
It is crucial to take a thorough approach to create a genuinely exceptional user experience.
And, if you want any assistance to make the procedure convenient, contact us!
At WorksDelight, we design, develop, and deploy serverless native mobile applications on a cloud-first data model with low latency as well as high scalability.
