Why your Business need Mobile App instead of Website?

The evaluation of Mobile application has increased to millions in recent year and atmost closer to total number of website viewers. So There is no denying that businesses stand to gain by making themselves available through mobile platforms. A custom readymade mobile application helps for easy browsing and interface with businesses. Through a mobile website or mobile application, companies can increase sales and maintain customers. For example, an ecommerce mobile app helps people to order products from anywhere within fewer minutes. A mobile app could be a better tool to help bring in more clients than a website.

For small business a mobile app may have significant benefits. Research has proven that “apps are seen to be more convenient (55%), faster (48%) and easier to browse (40%).” The research shows that, when it comes to deciding which is better – a mobile application or a mobile website – the answer is mobile apps are very popular with both consumers and businesses. While a mobile app functions similar to a website, a mobile app provides businesses the benefit of a user’s device.

Why are mobile apps better than mobile websites?

Mobile app are exceptionally advantageous, yet the right decision relies on upon what your objectives are. At the point when building up an application you need to ensure that you’re getting a great profit for your venture. Here are a few reasons why portable applications might be a superior decision than a site:

Mobile apps are faster than websites: Apps can be speedier than a site. There is no need of program overhead of CSS, and additionally HTML and JavaScript codes. Every one of the an application needs are unadulterated local UI components, recovering the definite information they require to show what the buyer needs. You can get the advantage from an understood palette of inherent UI controls on your iPhone or Android gadget.

Designers make better use of screen space: Designers will fit what is important into the little space accessible on cell phone and tablet screens; they’re more averse to top the presentation off with a gathering of configuration twists that mess the screen.

Apps can download data at any time: Smartphones aren’t generally associated with the web or have an unfaltering information association. You should plan applications that permit clients to download the required information whenever and have sensible arrangements for stacking substance and pictures. You can likewise work in some kind of disconnected from the net mode, also, for those times when your client is not associated with the system. Applications can perform capacities without a system association.

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Mobile App Monetization Strategies

Mobile applications have made lives simpler for a vast majority of people. Be it ordering groceries from an eCommerce store, paying bills, or booking tickets, mobile applications have made people use the web in an ideal way. However, the story is not so easy for the individuals who develop these applications. The reason being mobile application monetization i.e. earning money from apps is swinging to be a tough nut to crack. As a result of this extreme competition, customers get to download these mobile applications for free.

In addition, owners are mostly utilizing these applications for brand building exercise or for increasing product awareness. Therefore, there is massive scope for organizations creating mobile applications to discover new ways and intends to acquire income. As per Gartner, the success rate of mobile applications gaining income will be down to 0.01 percent through 2018 in spite of the fact stated by Statista that aggregate mobile downloads every year have demonstrated an incredible increment, 149.3 billion in 2016.

Does this mean organizations building such applications should accept this inevitable fact and surrender? The appropriate response is an insistent NO for there are sound strategies to create income if they are actualized legitimately as explained beneath.

The ‘freemium’ route: Developers can offer clients to download their applications for free yet make them ‘premium’ or paid for specific features. This is ostensibly a standout amongst the most prevalent methods for ensuring mobile app monetization. The catch is to give clients a chance to have a stunning experience by enjoying a couple of features for free. In this manner, once their interest and enthusiasm for the application achieve a specific level they won’t dither to pay for top-notch features and services.

Multiple pay options: Clients ought to be given various payment choices to get to certain top-notch features of the application. For example, services A, B, and C can have diverse prices with at least two of them clubbed at a lesser cost. This methodology was utilized by The Economist for their different memberships. It was discovered that clients selected the ones that were clubbed yet offered at a lesser price.

Use of SMS: This includes requesting clients enter their mobile numbers while utilizing the application. The mobile numbers can be later utilized for brand promotion or getting feedback from clients using SMSs. These SMSs are used to attract the users to the company and offer its various products and services.

Use of paywalls: Relatively like the freemium course however rather than features developers engaged with mobile app development let clients see just a particular content for free. And, to see the remaining content customers need to buy the application for a charge.

The partnership route: A partnership can be done with organizations that offer similar services or oblige a similar client base. The services of such organizations can be incorporated into the application against a charge.

The paid route:  This model is just for niche clients who require the features and content of an application, and won’t agree to anything less even if offered for free. Most gaming applications fall into this category.

Picking techniques for the mobile app monetization is never an instance of one size fits all except picking the correct one that suits the client base and business objectives of the organization in an ideal way. Therefore, to find out more about mobile app monetization and different topics related to web design and development, mobile app development services, IoT app development and testing services, hire a professional and experienced web development company.


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How Icons Can Improve Your Website’s Performance

Does your website have a great design and good content, but poor performance? Do you feel like there must be something more you can do to improve engagement with your site and increase conversions?

If so, it may be worth looking at the use of icons on your site.

Icons have always been present in user interfaces. They exist in maps, video games, computer software, user manuals, and many other mediums. Icons are images that are a representation of something. They convey a message to the user on their own, without explanation. Recently, icons have also played a big role on the web. They make content more engaging and eye-catching, as well as easier to understand. Many icons have become so familiar that they are universally recognized across multiple types of user interfaces.

Why should you look at the use of icons on your website? Here are just a few of the benefits that icons can bring:

  • Users can understand what your site is about at a glance
  • Icons draw attention to key features of your site, which results in faster conversions and increased sales
  • Usability is improved, ensuring that customers don’t get confused
  • Content looks more aesthetically pleasing and is easier to digest, resulting in clearer communication and a better user experience
  • Use of universally recognized icons encourage an easy to follow workflow, which means customers want to use your website more frequently

If you find that your website has all the content it needs, but is still struggling to engage your customers and provide them with a pleasant experience, then we can help. Our Creative team can review your site with you and make positive suggestions which will improve the performance of your site. Call us today on +91 7888829872 and a member of our Creative team will help you get to where you need to be and keep your customers coming back to your website.

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Latest iOS Application Development Trends Limelight in 2018

We understand, how necessary it is, to stay updated with the current trends.  Especially, when it comes to for the iOS development, the developers are well aware of the fact how important is to adopt the latest trend to overcome the challenges occurring in this fast evolving technological era.

Apple has always endeavored to lure its users with the latest app updates and the changes. Therefore, it is necessary for iOS developers to follow them properly, otherwise, it can create trouble while releasing app on the Apple App Store. According to Gartner’s report, in 2017 2.2 million iOS apps were available in app store.

With the launch of Apple’s new Operating System iOS 11.3, we can see a lot of improvement in its existing features and functionality. The tech-savvy find it interesting to explore the latest innovation in technology and likewise here are top iOS app development trends for 2018 that will continue to be in limelight.

Swift 4 Introduction

Swift is a programming language developed by Apple to offers support to the iOS and the Linux operating systems. It is the advanced version of the Swift 3 and can be pre-compiled for macOS and tvOS respectively. Easy to learn and understand, this powerful programming language is known for its scalability and robust security.

You might be wondering, what it stores in for the developers? Its, simplicity is the top advantage for the developer as it allows faster development of the applications. And most importantly swift 4 do not occupy memory of a device as compared to earlier version of swift. In 2018, the developers will not find it difficult to develop secure the iOS apps, that too faster using Swift 4.

Machine Learning

In 2018, the buzz of Machine Learning will continue to attract iOS app developers. This machine learning framework launched by Apple attribute effective solution for tasks related to Camera, QuickType or Siri. Therefore, it is one of the most talked about trends that have been proved crucial for app development.

It’s wow! By simply adding a few codes developers can enhance the security of the app and enrich its features. The Core ML works wonder to render a standard level of communication applicable to all iOS devices. Moreover, it benefits developers in face detection to understand the language. Apart from this, it superb to develop AI-based games and apps which is highly interactive.

Well, the market expects it to be the game-changing asset to develop the gaming apps. According to a survey, in Apple App Store, games are the most popular app category by volume.

Augmented Reality (AR) & ARKit.

Well, no doubt the Augmented Reality has been important for the mobile app developers. However, the focus shifted to  ARKit with the release of iOS 11 and 11.3 respectively.

Many of you might be finding it difficult to understand, why the latest release, i,e ARKit is useful? Here, comes your answer and it will amuse you! This will help you to lead the current trend, this means it will help in developing 3D and virtual reality-based mobile applications.

On the top, Amazon has joined hands with Apple’s ARKit, which has made other business to take interest in this new technology. Thus, AR and VR apps will reap success fruit in the present year.

User-Friendly- Apple Pay

The launch of Apple Pay – a digital online mobile wallet ( iOS users can make easy payments), further created a hype among the users. The Apple Pay is quite user-friendly and also support all the iOS devices including iPhone, iPad, iOS watches and Mac laptops. It is highly secured and allows a hassle-free purchase to its users.

As far stats are concerned, an incredible hike of about 500% on transactions using Apple Pay has been noted. Apart from this, about two million small businesses have accepted invoice using Apple Pay.

Now, making flight tickets booking and hotel reservation is more secure. This makes it truly unique.

The top quality of Apple is, it has never overlooked the security front. And in Apple Pay, you don’t need to store your debit or credit card information, and this is an important concern for any user. Thus, iOS developers can attract users by using this in their application. No to doubt, the robustness of Apple’s security will make it rule over the market in the years to come.

Apple HomeKit

The introduction of Apple HomeKit is a unique creation that solves the home automation in just simple clicks. As of now, this can be considered the most advanced technology, it’s wonder to see iOS devices interacting with one another.

If we talk about future, using this futuristic technology,  the iOS app developers can develop apps that can get connected to devices using Apple HomeKit. And, we can surely witness changes in the home automation procedure.

Wrap Up:

As we know, it is also crucial to update your apps according to the trend to allow your app to gradually perform better. There’s an old saying, innovation never ends. Thus, Apple is always in the race to provide the better experience to the end-user.

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admin-wd September 27, 2018 1 Comment

How long does it take to make an app?

I am sure this is something each one of you wants to know. Well, the answer is around 2-3 months. But of course, the answer isn’t that simple.

App development time largely depends upon the complexity and functions of the app. At Cumulations, we help to build a robust app with the shortest possible timeline without compromising on the quality and app performance.

In today’s post, we will have a detailed look at the different stages of the production process and other factors that largely determine the time taken by the app to complete.

App Development Process

Most of the app developers nowadays opt for an agile software development approach for developing robust apps as it offers a myriad of benefits. Among the many advantages, the most prominent ones include adaptive planning, evolutionary development, ongoing improvement, timely delivery and a huge flexibility to incorporate changes.

This approach largely streamlines the process by eradicating all the unnecessary steps and leaves the developers with a few basic and important phases, such as:


This is the first stage of the development process that involves outlining the client’s objectives and detailed requirements for creating an adept solution. It involves conducting a series of discovery sessions with the client so as to have a comprehensive understanding of his vision and expectations. Thus, the strengths and weaknesses of the project are delineated.

The project team then delves into developing design concepts and app wireframes that display the app’s look and feel, finalizing its UI/UX, and other technical architecture.

Time take – 2 -4 weeks

2.Iterative Development and Testing

This phase involves the actual mobile app development and testing. The project team which comprises of market analysts, designers, developers and app testers that diligently work to build an initial version of the app that can be submitted for client review.

This kick-starts the iterative development stage where the smallest of bugs are fixed and iterations are made to develop a fully-functional operative model.

Time take – 8 -10 weeks

3.User Acceptance Testing (UAT)

This is the final development and testing stage that concentrates on stabilizing the mobile app and making all the final changes in accordance with the client’s feedback. The app is also tested by a group of in-house volunteers or paid testers that use the software and give their feedback.

A lot of times, a test version of the app is created and uploaded to the web for a free trial. The experience of the first set of users proves to be immensely fruitful and enables the developers to make the final changes before releasing it commercially.

Time take – 1 -2 weeks

4.App Release

After the app development is complete, its time for the deployment of the different app stores. The project team helps the client in releasing the app on the desired platform such as Google’s Play Store, Apple’s App Store, etc. This may take up to 3 weeks before the app is ready for download to the target audiences.

Time took – 2 -3 weeks

Other factors involved in the making of an App

Apart from the app development process, there are several other factors that significantly determine the time taken by an app to complete. Let’s have a look.

App’s Features and Functionalities

Of course one of the biggest factors that define the time taken to build an app is the number of features and functionalities incorporated into it. The more the features, the more time it will require designing, develop and test those features. However, I strongly recommend all startup founders to begin their mobile presence by developing an MVP, i.e.

Minimum Viable Product. An MVP limits the number of features offered to the users in the first version and focuses on incorporating the core functionality of the app. This has a lot of benefits including restricting the time and budget involved in development. Furthermore, you can introduce additional features through subsequent updates after you learn more about your target user’s needs and preferences.

Complexity to make an app

The complexity of the features that need to be incorporated into the app is another major determinant. Naturally, if the features are more complex, they will require more time and effort. For instance, if you have built an e-commerce app, then offering the users an option to look for their desired product using a text-based search is a regular feature.

However, if you provide an option where the users can search for a product using a photo, then, of course, it will take longer to build but will surely proffer a better user experience.

Number of App Users

The number of users that will be using your app at one time has a huge impact on the time involved in development. For example, if you are building an app that is competent of handling 1,000 users simultaneously, then there are fewer factors involved and the app will take less amount of time to complete.

However, if the app has to deal with 10,000 to 50,000 users simultaneously, then you need to build robust app architecture with a lot of investment in performance testing and tuning. This will call for a longer app completion timeline.

Determining the Platform

In order to increase the user base, most of the business enterprises opt for all platforms, such as Android, iOS and also the web. Even though building an app for all platforms all at once augments efficiency, there are a few activities that are unique to each platform, including the design, development and app testing. This increases the amount of time and effort involved in building an app as there are several activities taking place simultaneously.

Final Thoughts

The aforementioned discussion has helped us in outlining a final time frame involved in building an app – 4 to 5 months. Thus, developing an app is a rather lengthy and taxing process, which calls for a lot of preplanning, patience, and determination to execute it well.

Here are two important pieces of advice from our end to help you in your app development journey.

  • Be ready to face delays and try to stay a little flexible in your timeline

Sometimes unanticipated situations arise such as delay in third-party integrations, launching of new IOS guidelines, too many bugs during the testing stage, etc. that may cause a lot of delay in app completion. Therefore, it is always better to keep some buffer rather than a strict deadline.

  • Make sure to stay in touch with your mobile app development team post-release

Developing a mobile app is not a one-time task. It calls for continuous improvements and timely updates to offer optimal value to the users. So, make sure you have a continued access to the mobile app development team through an authentic services agreement even after the app is launched.

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admin-wd September 27, 2018 0 Comments

Want a Real Estate Website or Mobile App?

Zillow is the leading real estate website at present, with around 36 million monthly visits? The 12 YO media company shows how a good strategy, IT and web can become huge revenue sources.

IT contribution in Real Estate business

A substantial part of the company’s earnings come from its large database but the features of its website also play a significant role in revenue generation. Some of the features include value estimates of the listed houses, estimates value changes in given time frame, comparison of the other houses in the vicinity, aerial views of famous buildings, rental market, mortgage marketplace, 3D tours and 360° view of the homes etc.

What can we do for you?

At Worksdelight, we have developed a wide range of Real Estate portals for varying property business models (Such as buy and sell property, rent property, property maintenance solutions, property search engine based on lifestyle, security certified home sales…etc.). So if your business model comes into that range, then there’s good news for you. We’re at present offering customized solutions at highly discounted price! Explore our portfolio to see if you can find a matching website or mobile app for your business model, and then quickly start the journey of the most cost-effective development process of your dream project.

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Why investing in Android App Development makes sense?

We are living in the digital era and having just a website is not enough to serve all the business purposes. If you own a business which depends on your target audience for sales, you need to develop an app that reaches to a maximum number of people and for that matter, you cannot miss out to approach to the best Android App Development companies. But the question is why to opt for Android application?

A study found that Android dominates the market with a whopping 87% when compared to other operating systems and so it makes sense to invest in the Android apps for your business.

A well-developed application can help in strengthening your brand. Let’s have look at the various aspects of Android app development:

Open Source-

Yes Android is an open source platform which means that developers can easily build Android apps of any choice with utmost ease as it gives a lot of liberty and freedom to innovate and be creative. Basically, anyone who is willing to learn and put effort into it can learn about Android technology.

Better Reach-

The number of Android operating system is more when compared to other OS and this can help you to better reach a large number of prospective audiences and engage them. The more visible your business app is, the higher sales you can achieve.

Secured Platform-

Android offers a secure and unwavering platform for developing the mobile app based on different business requirements. Android platform is very smooth and provides a hassle-free environment for delivering the best app in the market.


Well, developing an app on the Android platform requires less investment and if you are looking for getting Android App developed for your business you should go ahead as it is cost-effective.

Best at Customization-

Android platform gives you limitless ways to customize the app as per the latest marketing trends and your business requirement.


As already discussed above, Android app has huge popularity in the market. People get more attracted towards Android apps as they are highly usable and consists awesome features. So it’s good to go with Android App for your business.

There is no doubt mobile apps offer a great way to reach the potential audience and enhance a user experience that helps in strengthening your brand and tremendous Return on Investment.

So if you are looking for Android App Development Company, that can meet your business expectation, Worksdelight can do it all. Our skilled team of android developers meets the expectation of our clients by developing robust android apps based on Java (for Logics and Programming Functionality) and XML (for designing the UI).

Reach us at contact@worksdelight.com  and we will assist you in knowing more about Android App Development.

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